Online store that sells and scales

We build high-performance e-commerce on Next.js — sub-second product pages, secure payments, AI-powered recommendations and SEO architecture that drives organic traffic from day one.

95+
Lighthouse score
< 1s
Product page load
from $3,000
Transparent pricing
8+ wks
To launch
Why custom?

Template stores cap your revenue

Off-the-shelf platforms like Shopify look easy — until you hit plugin costs, slow load times and an architecture that fights your SEO. Custom e-commerce removes every ceiling.

🚨

With template platforms

  • Plugin bloat tanks page speed and Core Web Vitals

  • Transaction fees and monthly plans eat into margins

  • Rigid templates make brand differentiation impossible

  • Poor SEO structure buries products in search results

  • Scaling to high traffic requires costly platform upgrades

  • Limited analytics — you can't see what customers actually do

🛡️

With Expletech

  • Next.js SSR/ISR delivers sub-second product pages natively

  • No platform fees — you own the code and pay only hosting

  • Fully custom UI/UX engineered around your brand and funnel

  • SEO-first architecture: structured URLs, schema, sitemaps built in

  • Cloud-native stack scales from 100 to 1M visits without a rewrite

  • Full analytics and session recording wired in from day one

What's included

Everything your store needs to win

Every engagement includes the full stack — from product catalogue to post-launch analytics.

🗂️
01

Catalogue & filters

Unlimited products, smart filters, faceted search and instant sort — all server-rendered for peak SEO and speed.

💳
02

Secure checkout

Stripe, WayForPay, LiqPay, Apple Pay — PCI-compliant checkout with one-click repeat orders and abandoned cart recovery.

🖥️
03

CMS & admin panel

Headless CMS for products, categories, banners and promotions — managed without code by your team.

📈
04

SEO architecture

Structured product URLs, breadcrumb schema, Open Graph, XML sitemaps and hreflang — built into every page from the start.

🤖
05

AI features

Product recommendations, intelligent search with typo tolerance, dynamic pricing hints and conversion analytics.

🔗
06

Integrations

CRM, ERP, Nova Poshta, Ukrposhta, accounting systems and any third-party API your business relies on.

How we work

From catalogue to first sale

Four clear phases — you get live demos and full cost transparency at every step.

💬
01

Discovery & architecture

We map your catalogue structure, customer journey and integrations. Tech stack, database schema and Figma UI kit agreed before any code.

✏️
02

Core development

Product pages, catalogue, checkout and payment integrations built in iterative sprints with weekly demos.

🛠️
03

SEO & AI layer

Structured data, sitemaps, LLM-powered search and recommendation engine wired in. Target: Lighthouse 95+ on all key pages.

🚀
04

Launch & growth

Deploy on Vercel or AWS with CI/CD, monitoring and analytics. Three months free post-launch support included.

Track record

Stores that actually convert

We've shipped e-commerce for retailers, wholesalers and D2C brands — always performance-first, never a template.

🚀
150+
Projects shipped
8+ yrs
Building for the web
< 1s
Product page load
🔁
90%
Clients who return
Pricing

Transparent e-commerce pricing

Fixed-scope starting prices. Every project gets a detailed quote after a free brief.

🌐

Starter store

from $2,000

Up to 500 SKUs · checkout · payments · basic CMS

🏢
Most popular

Custom store

from $4,000

Unlimited SKUs · custom UI · AI search · full integrations

Premium 3D store

from $8,000

3D product views · Spline/Three.js · immersive UX · analytics suite

🤝

B2B portal

on request

Dealer accounts · tiered pricing · ERP sync · custom workflows

What determines your price

  • Number of SKUs and catalogue depth
  • Payment and logistics integrations required
  • Custom design vs adapted design system
  • B2C vs B2B logic (dealer pricing, role-based access)
  • AI features scope and third-party API complexity
Guarantees

Your risk, removed

What every e-commerce engagement includes by default.

📄
01

Fixed timelines

Scope and deadlines locked in before development. Weekly demos so you always know where the project stands.

🔑
02

You own the code

Full source code ownership with no platform lock-in. Your store is your asset — not a rented SaaS.

🛡️
03

Lighthouse 95+

Performance, SEO and accessibility built into the stack — not bolted on after launch.

🛠️
04

3 months support

Free post-launch support with monitoring and bug fixes so launch day is the start of growth, not a risk.

FAQ

Common questions

Answers to what clients ask before every e-commerce project.

🚀

Ready to launch your store?

Tell us about your product — we'll prepare a free e-commerce strategy with architecture, timeline and a preliminary quote.

Next.js stack
SEO-first
Sub-second load
E-commerce Development: Online Store from $3,000 | Expletech